Crown Logo Stamp — What This Mark Means

Marking photo

A brand logo or emblem stamped or engraved on the watch crown. This identifies the manufacturer and can indicate whether the crown is an original or replacement part.

#01

What This Usually Means

The crown is the knob used to set the time and date. Most reputable manufacturers engrave or emboss their logo on the crown. A branded crown typically indicates an original part, while a blank or differently-marked crown may suggest a replacement or aftermarket modification.

#02

Where to Find It

On the flat or slightly domed tip of the crown, which is the winding/setting knob on the side of the case, typically at the 3 o'clock position. Some crowns are signed on the sides rather than the tip.

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#03

Common Variations

Crowns vary by brand and model: screw-down crowns for water resistance, push-pull crowns for standard use, and oversized crowns for ease of handling. The logo may be embossed (raised), engraved (recessed), or printed.

Common Misconceptions

A missing crown logo doesn't necessarily mean the watch is fake. Crowns are wear items that get replaced during service, and replacement crowns may not always carry the logo. Conversely, counterfeit watches often feature crown logos too.

What to Do Next

If the crown logo doesn't match the brand on the dial, investigate whether the crown was replaced during service. For authentication purposes, compare the crown style and logo quality against known genuine examples of your watch model.

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Frequently asked questions

What does the crown logo tell me?

It identifies the manufacturer and indicates the crown is likely an original part. It can help with authentication.

My crown doesn't have a logo. Is my watch fake?

Not necessarily. Crowns are sometimes replaced during service with unsigned parts. Check other authentication markers as well.

What's a screw-down crown?

A crown that threads into the case tube for enhanced water resistance. You must unscrew it before setting the time.

Can I replace my crown with a signed one?

Yes, though availability of OEM signed crowns varies. A watchmaker can source and install the correct crown for your model.

Does crown condition matter for watch value?

Yes. An original signed crown in good condition is generally preferred by collectors and can affect resale value.

How can I tell if my crown is original?

Compare it with known genuine examples. Check that the logo, size, and shape match the specifications for your model and production year.

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